NURQELI™ · YOUR PRIVACY MATTERS

Privacy Policy

Last Updated: October 10, 2026

This Privacy Policy describes how Nurqeli™, operated by Ningbo Jiaye Trading Co., Ltd., collects, uses, discloses, and protects personal information when you visit nurqeli.com, make a purchase, communicate with us, or otherwise use our online services.

01. Information We Collect

Depending on how you use our services, we may collect:

• Names, email addresses, telephone numbers, and delivery addresses.
• Billing information and transaction details.
• Order history, purchased products, and customer service communications.
• Device information, IP addresses, browser details, and website interaction data.
• Preferences, marketing subscriptions, and information voluntarily supplied by customers.

Payment information may be collected and processed directly by authorized payment service providers.

02. How We Use Personal Information

We may process personal information to:

• Process payments and fulfill orders.
• Arrange delivery and provide tracking updates.
• Respond to customer inquiries, returns, and refund requests.
• Operate, maintain, and improve our website.
• Detect fraud and protect our business and customers.
• Comply with applicable legal and regulatory obligations.
• Send promotional communications where legally permitted.

03. Legal Bases for Processing

Where applicable privacy laws require a legal basis, our processing may rely on contract performance, compliance with legal obligations, legitimate interests, consent, or another lawful basis appropriate to the activity.

Where consent is required, you may withdraw it in accordance with applicable law.

04. Cookies and Similar Technologies

Our website and relevant service providers may use cookies and comparable technologies to maintain essential website functions, remember preferences, support checkout, understand website performance, and conduct permitted marketing activities.

You may be able to adjust cookie settings through your browser or through a consent management tool where available.

05. Sharing Personal Information

We may share necessary information with service providers performing functions such as website hosting, ecommerce operations, payment processing, shipping, analytics, customer service, and fraud prevention.

We may also disclose information when legally required, when necessary to protect rights and safety, or in connection with a legitimate business transaction.

06. Shopify and Third-Party Services

Our online store uses Shopify technology. Shopify and integrated service providers may process certain data according to their functions, contractual arrangements, and applicable privacy notices.

Third-party websites or services may have privacy practices separate from ours.

07. Marketing Communications

If you subscribe to marketing communications, we may send updates about products, offers, or store news in accordance with applicable law.

You can unsubscribe from marketing emails using the unsubscribe link or by contacting us.

Transactional messages about orders and customer service may still be sent where necessary.

08. Information Security

We use reasonable organizational and technical measures appropriate to the personal information we handle.

No internet-based service or electronic data transmission can be guaranteed completely secure.

09. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this policy, including order administration, accounting, dispute management, legal compliance, and security.

Actual retention periods depend on the type of data and applicable legal requirements.

10. International Data Transfers

Because our company operates from China and uses external technology and fulfillment services, customer information may be processed in jurisdictions outside the customer's country of residence.

Where required, we will apply appropriate safeguards for international transfers.

11. Your Privacy Rights

Depending on where you live, you may have rights to access, correct, delete, or obtain copies of personal information, object to certain processing, withdraw consent, or exercise other rights under applicable law.

To make a privacy request, contact service@nurqeli.com. We may need to verify your identity before completing certain requests.

12. Children’s Privacy

Our online store is intended for general retail customers and is not directed to children under the age applicable for independent consent in their jurisdiction.

If you believe personal information from a child was collected improperly, please contact us.

13. Changes to This Policy

We may update this Privacy Policy to reflect changes in business operations, technology, or legal requirements. The revised version will be published on this page with an updated date.

14. Contact for Privacy Matters

For privacy inquiries or data rights requests, email service@nurqeli.com.